Economic Impact of Tourism in Santa Monica in 2022
Tourism jobs that stay in Santa Monica and cannot be exported.
Total Annual Visitor Spending 28% INCREASE from 2021.
Transient Occupancy Tax (TOT) Generated by Santa Monica Hotels directly to the City of Santa Monica’s general fund 41% INCREASE from 2021.
INCREASE in total number of visitors to Santa Monica over 2021.
Retail Sales Tax Revenue Generated from Visitors into the City of Santa Monica’s General Fund
22% INCREASE from 2021.
The estimated amount of money each Santa Monica household would have to pay in taxes to maintain city services if tourism revenues and the Trancient Occupancy Tax (TOT) did not exist. Source: Tourism Economic Impact & Visitor Profile 2022, Lauren Schlau Cosulting and CIC Research, Inc for Santa Monica Travel & Tourism | Find these Statistics online at santamonica.com
Community Relations programs are an important aspect of SMTT’s effort to be inclusive of
• Extra Bedroom Campaign
• Restaurant week – looking to bring back
The Santa MoniCARES foundation launched in 2017 as a coalition of representatives from Santa Monica Travel & Tourism and community partners. The mission of Santa MoniCARES is to harness the hospitable nature and generosity of Santa Monica’s tourism industry and provide support to our local nonprofit agencies. Santa MoniCARES will focus on community engagement through a series of events and activities that further promote our efforts.
In the Q & A period following Mr. Gurrieri’s presentation he and his colleagues informed and inspired our members to continue to engage in welcoming visitors to our community.
Andrea Gressinger and Vicky Curtis announced that the International Food and Wine Festival
net income for this year was $100,357.00.