Dr. James Gottfurcht - October 11, 2002


Dr. James Gottfurcht is a nationally renowned psychologist (PSY 4861),coach, and keynote speaker who is President of Psychology of Money Consultants, a Los Angeles-based company. He consults and coaches with the financial services industry and entrepreneurs, as well as individuals, couples and families. He teaches ways to increase financial success and understand and overcome irrational, self-defeating financial behavior. He specializes in financial issues, business communication, relationships and stress management. Known as "The Doctor of Money Psychology," he is also an instructor for UCLA Extension and The College of Executive Coaching. 

His twenty-six years of pioneering work has led to the development of a unique financial approach called "The Psychology of Money" which he has taught to thousands of people in the U.S. and Canada. His questionnaire, The Psychology of Money Profile, has been used by industry to assess Psychological Money Skills associated with financial success and
empowerment. It gives scores on ten core Psychological Money Skills. He uses it with the financial services industry, therapists, executives and the public to discover the causes of irrational financial behavior and to help replace this behavior with rational, effective action.

His clients have included: MasterCard International, Morgan Stanley Dean Witter, the Financial Planning Association, The American Institute of Certified Public Accountants, the American Association of Individual Investors and the Los Angeles Chapter of CAMFT. He is a popular media guest and has appeared on Good Morning America, CNBC and the BBC and in Time, The New York Times, Fortune, Money, Bloomberg Wealth Manager, Forbes, Business
Week, Journal of Financial Planning, etc. 

Check out his web site at : http://www.psychologyofmoney.com/bio.htm

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